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Running a Business with ADHD: How I Built Systems That Actually Work

Having ADHD in the business world often feels like trying to fit a square peg into a round hole while someone keeps changing the size of both the peg and the hole. But here’s what most people don’t tell you – those same ADHD traits that might make you feel like an outlier can actually […]

Business Growth

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Business Growth

How to Niche Down as a Health Coach (And Why You Really Should)

How to Niche Down as a Health Coach (And Why You Really Should) Transform Your Health Coaching Practice by Finding Your Perfect Niche & Attracting Soul-Aligned Clients You’ve got your health coaching certification, a passion for wellness, and a genuine desire to help people transform their lives. But instead of a steady stream of excited […]

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Business Growth

Health Coach Rebranding Guide: When and How to Refresh Your Wellness Business

Health Coach Rebranding Guide: When and How to Refresh Your Wellness Business A strategic approach to rebranding your health coaching business for greater impact When you first started your health coaching business, you probably put together your brand and website quickly, wanting to get out there and start helping clients. Maybe you used Canva’s templates, […]

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Website Tips

Website Social Media Integration: A Complete Guide to Boost Your Brand

Let’s discuss something that’s as essential as your morning coffee (or tea, if that’s more your jam): integrating your website with your social media strategy.  Why Website Social Media Integration Matters Your website and social media accounts are like the dynamic duo of your online presence. When they work together, it’s like peanut butter and […]

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Web Design Tips

5 Website Whoopsies That Are Costing You Clients (And How to Fix Them, Pronto!)

You know those days where you’ve spent hours perfecting your hair, outfit, and pitch for a big client meeting. You stride in confidently, only to realize you’ve got spinach stuck in your teeth. Mortifying, right?  Well, my creative friends, having these common website mistakes is the digital equivalent of that spinach-in-teeth scenario. They’re the tiny […]

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Web Design Tips

Showit: The Magic Wand of Website Design (No Assembly Required!)

Remember that IKEA dresser you bought, the one that came with 50 pieces and instructions that looked like ancient hieroglyphics? Putting it together was time consuming and confusing, and you’re not even sure you did it right because the bottom left drawer seems to stick every time you try to open it. Yeah, I’ve been […]

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Business Growth

From Chaos to Cohesion: Your Roadmap to Building a Brand That Turns Heads and Wins Hearts

Picture this: You’re standing in front of your closet, surrounded by a tsunami of clothes, trying to put together the perfect outfit for a big event. Now, imagine that closet is your brand, and the big event? It’s every single day your business shows up online. Overwhelming, right?  If you’re feeling like your brand is […]

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Web Design Tips

5 Website Woes That Are Secretly Sabotaging Your Client Bookings (And How to Fix Them!)

Your creative business is on fire, your skills are sharper than ever, and you’re ready to take on the world. But for some reason, your client roster looks emptier than a movie theater showing “Plan 9 from Outer Space.” What gives?  The culprit might be lurking where you least expect it – your website. That’s […]

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Web Design Tips

Embrace the Scare: Why a Bold Website is Your Secret Weapon for Business Success

As creative entrepreneurs, we all know that fear—the fear of going all-in, of putting ourselves out there, of making that big investment in our dreams. It’s absolutely terrifying. But here’s the thing: You know what’s scarier than not taking the chance on yourself and your business? Never taking it at all.  In the world of […]

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Website Design that Speaks Your Language

Hey, I'm Kylie

In my eight years of marketing and copywriting and five years of health coaching, I know what sets a coaching business apart: an online presence that captures both expertise and authenticity. That's why I've built Hazel + Willow Studios on a foundation of strategic design and conversion-focused copy for health coaches. Armed with both marketing expertise and certification from the Institute for Integrative Nutrition, I bring a unique advantage: I don't just design websites. I help health coaches transform their online presence through custom design, strategic templates, and resources that help convert visitors to clients.

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You want to look polished and professional online, but you're not sure which photos you actually need for your website. Enter my free checklist that breaks down exactly what shots to get and where to use them.

Never Wonder What Website Photos You Need Again

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